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Expert Talk – John Hassall

19 Aug 2021
6:30 pm - 8:30 pm

£12 (£10 Friends)

Booking Information

Please note that the Expert Talk has been postponed from 5 August to 19 August.

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We are delighted to welcome Lucinda Gosling, co-curator of our exhibition ‘John Hassall : Illustrator and Poster Artist’, to deliver our next Expert Talk.

In the late 19th and early 20th centuries, John Hassall was a household name, famous for his humorous magazine work, graphic covers, book illustrations, nursery pictures and, most of all, for his poster designs, which were to earn him the title of, ‘The Poster King’ at a time when the advertising hoardings were known as the ‘poor man’s picture gallery’. In this illustrated talk, Lucinda Gosling considers John Hassall’s life and career in the context of the time, and explains why he deserves to be remembered and celebrated for much more than his justly famous, ‘Skegness is SO Bracing’ poster.

Lucinda Gosling

Lucinda Gosling studied history at Liverpool University and has worked in the picture library industry since 1993, and at historical specialist Mary Evans Picture Library for the past fifteen years where she is Head of Sales & Research. She writes and lectures on various aspects of art and society in the early twentieth century and is the author of more than ten books on subjects as varied as feminist art, high society holidays and Great War knitting. Her latest book, ‘John Hassall – The Life & Art of the Poster King’ is published by Unicorn.

There will be a reception in the Museum from 6:30pm. The talk will start at 7pm in the Verden Gallery.  The Museum galleries and shop will be open during the reception and again after the talk until 8.30pm to give those attending an opportunity to enjoy the exhibitions. Lucinda Gosling’s book will be on sale in the museum shop throughout the evening. We ask that visitors continue to wear facemasks during the event when not eating or drinking.

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