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See Heath Robinson’s drawings for well-known and not-so-well-known brands.

With his trademark depiction of convoluted but highly ‘outcome-focused’ contraptions, William Heath Robinson – renowned artist, illustrator and humourist – was also a consummate ‘ad man’. In the early 20th century, he was one of the pioneering artists who rewrote the rules on how we communicate commercially: replacing the traditional copy-dominated style with a focus on imagery to tell stories. The Heath Robinson Museum ends 2017 with a special exhibition celebrating his most memorable advertising commissions, from whisky to bread, steel fabrication to leather, for nearly 100 clients including major brands such as Johnnie Walker and Hovis.

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